What makes a review positive/negative?

What makes a review positive or negative?

In the Review Analysis module, reviews are automatically categorized as positive or negative, based on the number of stars each review is given. Reviews with three or more stars are considered positive and less than three stars are negative. 

Note that negative/positive categorization of reviews is not the same as sentiment analysis, which categorizes and tags reviews based on the frequency of words used within.

You can quickly view the distribution of positive (green) & negative (red) reviews in the Review Breakdown Per Day Panel below.  You can also filter the reviews shown by selecting only positive or negative reviews from the Review Filter drop-down menu.

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