App Intelligence

App Intelligence is a comprehensive toolkit for evaluating and optimizing an app’s organic strategy

App Profiles: Featured App Rankings

The Featured App Rankings product provides data on the impact of featuring and featured creatives as they appear on the App Store and Google Play in different countries. It provides both download data and occurrence date, based on the featuring position, which type of feature an app has, and the country it was featured in. This data goes back starting JAN 2016 for both the App Store and Google Play.

This allows you to understand the impact of featuring by quantifying the feature placement and to view the direct feature placement on either the App Store or Google Play Store.

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Google Play's New & Updated Games list can include games from a range of sub-categories and is displayed throughout the Play Store. An app featured in this list will therefore sometimes be featured on sub-category pages other than its own.

The Countries Display shows a chart by country and the percentage share of the country for overall downloads and feature occurrences.

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